Public Relations

Brands are a mark of trust and public relations (PR) is a critical component of a brand’s marketing strategy as it helps to build and reinforce credibility in the eyes of the public. This is typically done using communication practices such as press agentry, public information and two-way communication with the audience.

How does Starnode help?

Developing a PR strategy

Align your communication objectives with a comprehensive PR strategy. This includes identifying target audiences, defining key messages, and determining the most effective communication channels.

Media relations

Secure positive media coverage through our nurtured relationships with journalists and media outlets. This includes pitching stories, drafting press releases and responding to media inquiries.

Crisis management

Prepare for and manage crisis situations with our comprehensive communication plan that provides guidance on messaging and media relations during a crisis.

Content creation

Build your position as a thought leader when we identify key themes, interview subject matter experts and create blog posts, social media posts and insight pieces that deliver a unique point of view for your brand.

Event management

Increase visibility with our planning and execution of events such as press conferences, product launches, and industry conferences, to generate media coverage and build relationships with key stakeholders.

Measurement and evaluation

Measure the effectiveness of your PR efforts by tracking media coverage, monitoring social media conversations, and analysing website traffic and other metrics that impact the brand.

We would love to hear about your challenges or opportunities. Let's create magic together!